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Newsletters 2018 January
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January, 2018   

Calendar of Events

January, 2018
22: Roundtable Session


February, 2018
ISAE Quarterly Meeting


 April, 2018
23: ISAE Quarterly Meeting


SAVE these Dates & Locations for 2017- 2018 Meetings


February 26, 2018- 
Quarterly Membership Meeting at Embassy Suites Downtown Des Moines


April 23, 2018- 
Annual Membership Meeting at Renaissance Des Moines Savery Hotel

PLUS Monthly Roundtable Sessions

Watch for Details: 
Information & online registration at


New ISAE Members 

from December, 2017-
January, 2018


Melissa Kauffman
Jester Insurance

Emily Luke
Iowa Motor Truck Association

Mackenzie Nading
Iowa Wholesale Beer Distributors Association

Robert Palmer
Iowa League of Cities



Live Webinars

Self-Paced Online Seminars

  • CAE Credits       
  • Register Online 
  • Earn Credit 24/7
  • Print Certificates

More Information




The 2017/18 Directory
have been distributed at ISAE Meetings & Events since September.


If you have NOT picked up your copy yet, ISAE will either be delivering or mailing them to you.


If you do not receive your copy, please contact the ISAE office. Thank YOU!


Newsletter Digital Copy HERE


ISAE Newsletter Archive HERE



Iowa Society for Association Executives 
100 Court Ave, Ste. 203
Des Moines, IA 50309



President's Message
Michelle Hurd, CAE


Happy New Year from your ISAE Board and myself! 

In 2017, we enjoyed strong attendance due to the great topics, speakers and programs at our quarterly meetings and monthly roundtables.  We are looking to continue that success in 2018! 

Registration is currently open for the next membership meeting on February 26th and we look forward to seeing you there.  Then we can look forward to Spring and warmer weather with our ISAE Annual meeting on April 23rd! 


Don't miss these awesome opportunities, as well as the relevant monthly roundtable sessions, for education and networking with others in our industry! Thank you for your continued support of ISAE.


I look forward to seeing you soon at an ISAE event soon.

Upcoming Events: 

January 22, 2018 
January Roundtable Session

Location: Iowa Communications Alliance
12:00 PM - 1:15 PM


Topic: Hacking the Hill: Old School Meets New!

This roundtable session will feature content experts as well as session participants who will discuss best practices with regards to your association's visibility and exposure at the Iowa State Capitol. We will discuss how to make the best out of visits and booths, as well as using social media to get the attention of legislators. Digital platforms like Facebook, Twitter & Instagram are leading the world in connecting users with public figures. When used properly, these platforms can empower you to evolve with the changes that these digital terminals experience. Bring your lunch and have fun learning and sharing with your association colleagues! 


Roundtable Content Experts:
Red Shoe Media
Panel of Lobbyist 
REGISTER ONLINE BY: January 18, 2018

February 26, 2018 
February Quarterly Meeting

Location: Embassy Suites Des Moines Downtown
11:45 AM - 3:00 PM (with pre-meeting beginning at 10:30 AM)



11:45AM- 1:30PM Networking Lunch 
Register to join us for our quarterly networking lunch then sign up to attend the educational program from 1:30PM- 3:00PM (see below).


1:30PM- 3:00PM Educational Session 
Title: Make Your Message Heard
Speaker:  ANN THELEN 
Don’t let your great ideas get lost because you don’t have the tools to deliver the message clearly. This session will share effective communication strategies including public speaking tips and pointers for public relations so that you have the tools to share your message with your board, stakeholders, and the media. Public relations expert Ann Thelen will help you make your message heard and develop tools you need for more effective communication.


About the Speaker: 

ANN THELEN has 25 years of experience in strategic corporate and organizational communications, executive messaging, internal and external communications, media relations, issues management, crisis communications, stakeholder communications, grassroots advocacy and reputation management.She currently primarily serves clients in the agriculture, financial services, healthcare, insurance, marketing and utilities industries. In addition, she is a frequent speaker on crisis communications and how to effectively communicate about complex issues.


Before forming Thelen Public Relations in 2013, she worked for more than a decade in the energy and utilities industry and one of the Midwest’s leading integrated PR/Advertising agencies. She is involved with several professional organizations and currently serves on the board of directors for the Public Relations Society of America (Central Iowa Chapter) and the Iowa Association of Business and Industry Foundation. In 2015, she was named the region’s Outstanding Public Relations Professional by Central Iowa PRSA.


PRE-EVENT Sessions: If you plan to attend one of these sessions, please SELECT it when you register online.


10:30AM- 11:30AM ASSOCIATE Member Meeting 
Attention Associate Members: You are invited to attend an Associate Member Meeting from 10:30-11:30 AM, prior to the regular ISAE lunch/program events. Come get acquainted with other ISAE Associate Members and have a chance to network and learn from each other. If you plan to attend this session, please select it from the list of Pre-Event Sessions when you register online.


Topic: Audio Visual: Ask the Panel of Experts/Trends in the Industry 
Don't be the person who attendees whisper about under their breath, "That technology is SO YESTERDAY!" Come and hear from experts in the field on the latest and greatest audio visual trends in the industry.


Panel Members:
Andy Anderson, Markey's Rental and Staging
Adam Curl, Conference Technologies, Inc.
Emily Giunta, CLE Productions
Les Hofland, AVI Systems


11:00AM- 11:30AM NEW MEMBER Orientation 
Attention New Members or other interested Members: You are invited to attend a New Member Orientation from 11:00-11:30 AM at the same location. Come get acquainted with some of our current members and have a chance to learn about ISAE and ask questions.

Membership News 



Thanks to everyone who was able to join us for our annual ISAE Holiday Party! It was great to see all your smiles!

Membership News  


Another SUCCESSFUL CEO/Volunteer Symposium!



We had approximately 40 attendees, including ISAE members and their association guests, who attended this year's CEO/Volunteer Symposium with Micheal Gallery, PhD, CAE in November.  The comments about the program were overwhelmingly positive, including this quote: 


"This was a good investment. I was concerned having not been to this and exposing two of my incoming Presidents. I won’t hesitate to attend again in two years with incoming officers.", Susan Patterson Plank, Executive Director for Iowa Newspaper Association.


This program is scheduled to be offered again in November, 2019!

Membership News 

If you are interested in more information on the CMP accreditation or wish to prepare to take the exam in 2018, please join us for the informational meeting to be held prior to the ISAE Annual Membership Meeting on April 23, 2018.

Article of Interest
Governance Documents: Bylaws – Provisions on Contracting Authority, Access to Records, Electronic Transmission and Action, and Amendments

By: Bill Boyd, Nyemaster Goode, P.C., Des Moines, IA


This article is the fifth in a series of articles on governance documents. It is the fourth article on bylaws. Previous articles addressed bylaw provisions on members, directors, and officers. This article addresses additional provisions that might be included in the bylaws. As previously noted, it is advisable for an organization to periodically review its bylaws to ensure the document both contains an accurate description of the governance of the organization and takes advantage of any provisions that are permissible under the Revised Iowa Nonprofit Corporation Act (“Revised Act”). Read More...

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